“Home is not a place…
it’s a feeling”
Hi, I’m Diana, owner and lead designer at SIMPLIFY WITH DI. Chances are you landed here because your life is changing and your home needs to change as well.
Over the last 9 years, I’ve assisted couples moving into their first home, families preparing for the arrival of a new family member or someone going through sadder circumstances like a divorce or the loss of a loved one. Whether you are preparing to list your property, just moving in or redesigning your space for better functionality and style, I’m your girl.
Organizing, designing and staging homes is my passion, but it wasn’t always my career. I earned my degree in Marriage and Family Therapy and Human Development and began working as a counselor to inner city youth and their families.
After working in social work, I moved to NYC where I worked for a family on Park Avenue as their personal assistant. I managed a household staff of 8, the social calendars of all 5 family members and the families multiple properties. I learned very quickly that I had the skills necessary to keep this busy family on track and thriving in their daily lives.
I then returned home to Virginia to be closer to family and found myself pursuing a career in real estate. I soon discovered that my staging skills resulted in faster home sales and more money for my clients. It wasn’t long before I began helping people move into new homes and SIMPLIFY WITH DI was born.
“Our lives are always evolving and changing and our homes should be a reflection of that growth”
What people are saying
“I first hired Diana in 2010 to organize my closets and quickly realized she is a one stop shop and a talented one at that. We moved on to paint the entire interior of my home, purchased new rugs and accessories, curated and hung new artwork and we were just getting started. Diana renovated my kitchen and guest bath and is now working on my outdoor space. I highly recommend Diana for any of the above services. She’s also a joy to be around.”
– Cathy Bowers, Arlington, VA
“As a realtor of 25 years I can assure you that staging works, especially when Diana Firth works her magic. And MAJIC it is. Diana makes the old worn and tired literally come to life with perfectly placed pillows, art and accents, all while working with your clients existing inventory. Diana makes your listings come alive to create an amazing on-line presence and drives more buyer traffic to the home. She is literally human sunshine and is as lovely a person as the atmosphere she creates! I’m a huge fan!”
– Ann Marie Grotticelli, Coldwell Banker Alexandria
“I’ve hired Diana for several major renovation efforts both in my residence and for my rental property. I’ve now used her several times, and in all cases, Diana’s advice, expertise and dedication have been exemplary. She has provided in-depth common sense and sensible solutions. Above all else, she is dependable. I highly recommend her. You will not be disappointed.“
– Keith June, Arlington, VA
“When Di came into my life in 2011 I was drowning in chaos everywhere. She quickly made sense of the many problem areas in my house. What I didn’t realize at the time were all of the ways she could help me later. Her biggest challenge came when we decided to move from Arlington, Va to Seattle Washington. We had to downsize by half. When we got to Washington, Diana came out for a week of work to organize and stage our new condo. Diana has more energy than the energizer bunny. She is also so much fun to be around that the work ends up being fun! I cant over emphasize the many amazing skills that she brings to the different jobs I’ve thrown her way over the years. She never imposes her personal style but creates a style that has always reflected my taste.“
– Barbara Kissinger, Edmonds, WA
“Diana came out to Colorado twice to help us with two moves!! We are huge fans of SIMPLIFY WITH DI and all her services. She saved us hundreds of dollars by repurposing furniture and showing us how to open up our space while finding a new home for many treasured pieces. Thank you to your fabulous team for always being available.”
– Elliott Family
“The look on my husbands face said it all! He was totally blown away upon seeing his new home office. He was astonished at how Di had transformed his previously cluttered and chaotic man room into a functional space that reflected his personality and style.”
– Jennifer Burns, Palo Alto, CA